HARARE – The Zimbabwe Tourism Authority (ZTA) on Tuesday announced former Mbada Diamonds and ZESA executive George Manyaya as its new chief executive officer.
The 42-year-old will leave his current position as ZESA Holdings’ general manager for marketing, communications and stakeholder engagement. He will, however, retain his role as chairperson of the Zimbabwe National Road Administration (ZINARA).
In a statement, the ZTA — which has not had a substantive chief executive since Winnie Muchanyuka resigned under pressure from tourism minister Barbara Rwodzi in 2023 — said Manyaya has served across “key tourism-enabling sectors”, including aviation, transport, telecommunications, mining and banking, giving him “deep insight into tourism development, infrastructure, investment and stakeholder coordination”.
The authority said Manyaya’s mandate includes “positioning Zimbabwe as a competitive tourist destination, driving tourism development, enforcing industry standards, generating tourism intelligence and facilitating sustainable investment for national growth.”
The post Manyaya named new Zimbabwe Tourism Authority CEO appeared first on Zimbabwe News Now.